by Jeff Gilder | Sep 2, 2025 | Consumer, blog, Industry
In the golden age of television, networks ruled the airwaves with massive audiences tuning in for everything from prime-time dramas to live sports and breaking news. But fast-forward to 2025, and the landscape has shifted dramatically. Streaming services like Netflix,...
by Jeff Gilder | Jul 1, 2025 | blog, Industry
The Illusion of Independence Let’s get honest: advertising has always shaped media. From the glory days of the newspaper business to the modern scroll-addicted, algorithm-fed media consumer, advertising has never just been in the background—it’s been in the...
by Jeff Gilder | Jul 1, 2025 | Creators, blog, Industry
The Untapped Power of Niche Sports In a world dominated by mainstream athletics like football, basketball, and soccer, niche sports represent a vibrant undercurrent of passion, innovation, and community. From the explosive drives of Ultimate Long Drive (ULD) golf to...
by Jeff Gilder | Jun 28, 2025 | Creators, blog, Industry
For independent filmmakers, the hardest part isn’t always finishing the film—it’s getting people to see it. The reality is, even incredible films with award-worthy performances struggle to find their audience. That’s because traditional distribution models are stacked...
by Jeff Gilder | Jun 22, 2025 | blog, Industry
By Jeff Gilder, WingDing MEDIA™ Founder I’ve spent a lifetime chasing opportunity. And if I’m honest with myself—and with you—it took me far too long to realize the true cost of that chase. Like many entrepreneurs, I bought into the idea that success meant building...